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The Apple Watch was unveiled this month by the CEO. CEO Tim Cook explained the new watch would be revolutionary with this

brand-new technology on Tuesday, September 9th, 2014. The new watch is innovative with its comprehensive fitness tracking which allows you to track your movement in a day, exercise prompts, andgoals, among other features. This watch is step one in modernization within technological devices. This momentous occasion showcases iconic innovation within the technological industry. 

As Cook introduced the new product, he started with the famous former CEO Steve Jobs saying,  “We have one more thing…”. This product is a smart watch with all the features and capabilities of a normal watch, but renovated and more intricate. This product is to revolutionize the watch industry, reshaping watches into something more accommodating, useful, and indispensable. Cook also mentioned that this product does have some downsides, such as short battery life and the need for an iPhone for many attributes. He used these downsid

es to the product to emphasize his intended growth and potential for the further development of new watches.

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Some features the Apple watch includes are a customizable, comprehensible fitness tracker,  and most features you have on your iPhone, but now accessible on your wrist. The watch consists of sensors that measure heart rate and track movement. Along with a new “Activity” app that motivates wearers to achieve their workout goals. The watch sends you reminders and notifications to help you continue to stay on track. The Apple Watch lets you have everything you need right on your wrist, instead of being in your back pocket or forgotten at home. This device has a water-resistant speaker, pulse rate detectors, GPS, and incredible accuracy. This product als

o has Apple Pay highlighted on it, allowing you to pay for items by tapping your wrist. This attribute creates multitudes of possibilities for an even more convenient life, by having your communication, physical wallet, keys, or map with you at all times. This watch was created to create convenience, accessibility, and personability for your Apple devices.

This newly innovative device has a sleek, high-performance, and durable quality. This refreshing new release offers the option to customize the band of your watch, hand-crafted leather maudlin buckle, stainless steel sink, and three distinct different collections of watches. The sports collection features polished cases made from a custom ally of stainless steel. This collection has an ion exchange cover glass and a case that is 60% stronger than standard alloys. The Apple watch edition is made from 18-karat gold and Apple hired metallurgists to develop a gold that is twice as hard as standard gold. This feature helps ensure durability within this new product. The Apple Watch was created for technological use, but in a way, it is also a way to customize your outfit. This allows Apple to step into not only the technology field but also the fitness and accessory fields and audiences. 

In conclusion, The new Apple Watch release was a monumental moment in the history of technology and Apple’s future. This new product showcases customizability, fashionability, and redefined technology, influencing now and the next generation of technology, especially the wearable kind. Apple intends to fully revolutionize the watch industry and also make somewhat of a fashion statement, growing the company altogether.  The audience looked to respond with curiosity and excitement for the new version of technology that had not been seen before. This was an introduction not only to a new product but an introduction to a new era of technology. As Cook said, “ Apple Watch is the next chapter in Apple’s story”. 

CEO of Apple enjoys unveiling the new product that will change apple forever. 

The apple watch will be the new watch that everyone wants to have as the video shows what features the apple watch has.

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