Jordan Cicero

I am a senior at Indiana University studying fashion merchandising with a minor in fashion media.



Projects by Jordan Cicero

Dog Expo Show brings people together helping dogs get adopted

By Mackenzie Ball, Sutherlyn Banker and Jordan Cicero 

BLOOMINGTON, IN (APR. 3, 2025)

Bloomington hosts pet expo show 

On Sunday March 9th, 2025, residents of Bloomington Indiana came together to support the pet adoption community, the Bloomington Pet Expo show. It was hosted at Switchyard Park Pavilion. This pet expo show is widely talked about and brings the community together. This Pet Expo show required attendees to purchase a ticket in order to enter the event. It is for anyone who has pets but had mainly attracted to dog owners and their residents. Local residents came together to see the dogs that were available for adoption, dog photographers, dog trainers and dog treat stores. The show was set up in a long room with multiple booths. Residents were able to walk around the booths and hear everyone’s pitch. It was a beautiful performance that they set up and nailed it with their residents.

We were able to interview Emily Dunham from Bloomington Animal Care and Control. They personally brought three young puppies to the show in hopes of getting them adopted. Emily and her partner had an adoption pitch for each resident that came up to their booth. They have been very successful in the past Pet Expo shows so they knew exactly what they had to say and how to recite those words to different residents. 

While walking through the show ourselves, we went up to each dog photographer booth. One booth in particular had their own dogs act on the spot for photos. These dogs performed so well that you could tell that the booth was gaining more business. The dogs were amazing models. There was also a Mardi Gras theme dog photo booth for the residents and their dogs to use. It was such a cute photo booth set up with fun colors, props and beaded necklaces.

Next up at the show were the dog trainers and their booths. The dog trainers worked very hard to show off their work with their dogs at the event. Each time a new person would walk up with their dogs, the trainers would show what they were able to teach their own dogs. The trainers would get their own dog to sit, or shake or lay down. Then, they would give their dogs a treat for their hard work. Next the trainers would move onto the resident’s dog. They would work with that dog for a couple of minutes and teach them to sit, shake or lay down. Then they would give that dog a treat before moving on to the next resident and dog that was in line. That quick training was very beneficial for any and all dogs that attended the show. 

Lastly, there were the dog treat stores booths set up. Each store was unique and special in its own way. They all had homemade treats but each of them were made different and had different ingredients. Residents had the option to learn about each ingredient and how they all were made. Residents were also able to support each separate store by purchasing those treats for their dogs. 

The residents were all very interesting and their dogs were so well behaved. There was one specific resident that stood out. He was carrying his two Dachshund dogs in doggy carriers. We had the pleasure of interviewing with him as well to discuss why he came to this annual show today. He adopted both of his Dachshund dogs and said just how important it is to adopt dogs in animal shelters and not just buy a puppy. All dogs, no matter their age, deserved to be loved and not stuck in a kennel. 

This Pet Expo show was a beautiful way to see the Bloomington community come together and support the pet adoption community and this time mainly the dog adoption community. It was such a special performance and all the money raised by each booth is able to help benefit their store, career or animal shelter. This Pet Expo show is an annual event that is performed every year around the end of February or early March. This Pet Expo show has something for everyone and their animals. It beautifully executed a performance for all residents and any animals, but mainly showcased dogs this time around and all the dogs showed and acted very well. 

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Apple CEO Tim Cook Unveils Company’s New Product: The Apple Watch

For Immediate Release 

Media Contacts

Chiara Brewer

Jordyn Cicero

Carolyn Saban

Apple CEO Tim Cook Unveils Company’s New Product: The Apple Watch

CUPERTINO, California. (September 9, 2014) – Tim Cook, CEO of Apple, revealed Apple’s new product the Apple Watch to a large crowd in Cupertino, CA on Tuesday, Sept 9, 2014. 

On the morning of the launch event for the iPhone 6, there was one more exciting product to share with the audience. Cook proudly described the Apple Watch as the most personal device Apple has ever created. The watch is synched with the universal time standard, customizable to personal style and taste, a new way to connect with others from your wrist, works seamlessly with the iPhone, and acts as a health and fitness device. Before moving into a detailed description of the Apple Watch and its many uses, a short video was shown, highlighting its various components up close and showcasing the different band colors. The crowd cheered with excitement at the innovation.

An important part of the design process for the company was ensuring the smooth transition to a breakthrough user interface. Cook emphasized that the watch is not just a smaller scale version of the iPhone, as the display would be too small to be used effectively. One of its key innovations is the Digital Crown, a navigation tool that allows users to zoom in, scroll, and return to the home screen without obstructing the display. The watch also includes technology that senses both touch and force, enabling different commands based on the app being used. 

As for aesthetic and style choices, there are three distinct collections and six different watch band choices. Apple designer Jony Ive narrated the watch’s design story, highlighting the thoughtful craftsmanship and smooth transition to a wearable interface. The watch is available in three distinct collections: Apple Watch, crafted from a custom alloy of stainless steel; Apple Watch Sport, featuring a lightweight aluminum case and strengthened ion-exchange cover glass; and Apple Watch Edition, made from luxurious 18-karat gold that is twice as hard as standard gold. The first of the six interchangeable bands for the watch is the Sport Band which is durable, sweat-resistant elastomer offered in a range of bold colors. Second is the Leather Loop which is soft quilted leather with concealed magnets for a comfortable fit. Next is the Handcrafted Leather Modern Buckle band which closes with a solid metal clasp and wraps symmetrically around the wrist. Fourth is the Simple Leather Classic Buckle band which is inspired by traditional watches. Next is the Stainless Steel Link Bracelet which is a sleek, adjustable bracelet with a secure clasp. Finally is the Milanese Loop which is made of a flexible stainless steel mesh, has a magnetic closure, and is infinitely adjustable.

New Digital Touch feature allows users to communicate through sketches, gentle taps, or even the sensation of a heartbeat sent directly to their wrist. Smart replies, dictation, and emoji responses make messaging quicker. The device also introduces Glances, a feature that allows users to swipe through essential information such as upcoming calendar events, weather updates, etc. Notifications are felt as a gentle tap on the wrist.

A major new aspect with the watch is the Fitness App. It encourages users to sit less, move more, and get exercise through three activity rings. The Move Ring tracks calories burned and motivates users to stay active. This ring closes when you’ve hit your personal goal. The Exercise Ring measures physical activity and tracks progress toward the recommended 30 minutes of daily exercise. Finally, the Stand Ring reminds users to stand and move throughout the day to reduce sedentary time. The default goal is to stand for at least one minute in 12 different hours during the day. The Workout App provides real-time stats for activities like cycling, running, and walking. Users can set specific goals based on duration, calories burned, or distance traveled, with detailed summaries available post-workout. The Apple Watch syncs with the Health App on the iPhone, delivering personalized insights and fitness reminders to keep users on track.

When looking to the future, Kevin Lynch, Apple Vice President, described the opportunity for usage of third-party apps on the watch. He talked about the application “Watchkit” which is a way for these apps to become user friendly. Third-party apps would be able to send notifications, provide travel updates, and even offer unique functionalities like airline check-ins with a simple tap. This capability will open the door for endless possibilities in wearable technology. The watch will retail starting at $349 and become available for pre-sale purchase on April 10, 2015.

“New innovative intimate way to communicate directly from your wrist,” Cook said in closing. “And it’s a comprehensive health and fitness device, and it is so much more that we don’t have time to cover this morning.”

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Abby, manager of station 11, checks her apple watch hoping for 5 o’clock. Using notification reminders on her apple watch helps her ensure she gets all her tasks done during the day! 

College student Marissa checks her apple watch while she prepares dinner. Her apple watch helps her stay organized during her busy day so she can focus on her self care at night.